Employer Of Choice Campaigns
Recruiting and hiring workflows have changed dramatically…
If you’re not investing in your Employer Brand, you risk falling behind in terms of engaging with new prospective Team Members. In addition to that, there is the prospect of increased hiring costs or those extraordinary recruitment agency fees, and of course, there is the overall potentially negative impact on the performance of your business if Talent remains scarce and roles remain unfilled.
It’s time to adapt your digital recruitment presence to the modern hiring landscape.
Talent Acquisition doesn’t start when you post a new opening. Instead, Talent Acquisition is affected by your positioning as an Employer of Choice. Recruiting is more like marketing than ever before. And your Employer Brand is crucial to being able to engage with, attract and retain the right people that match and identify with your culture.
Getting that message across…
We created our Employer of Choice Campaigns to deliver Employer Brand recognition and Candidate engagement.
We apply the same Reach, Message and Frequency strategy and tactics that also drives the success of our Job Campaigns.
We help you to craft a compelling Message using Video, Email Banners and Social Media Thought Leadership content and then distribute your Message to Reach our Veterinary Professionals audience of 308,000+ Social Media connections and our 81,000+ opt-in weekly Email recipients with Frequency.
What is included
- Employer of Choice, Email Banner
- Employer of Choice, Thought Leadership Post*
- Employer of Choice, Branded Video
- Distribution of these materials across our Veterinary Professionals audience of 308,000+ Social Media connections and our 81,000+ opt-in weekly Email recipients
How does it work
An Employer of Choice Campaign is completed across a 28-day period. It can be for a single month however, the best results come from a three or six-cycle Program that continuously reinforces your positioning.
It can run independent of any ongoing Job Campaigns, or in parallel with our tactical Double Stack or Triple Stack Job Campaigns.
Sample Employer of Choice Email Banner
Specifications: 700×400 pixels (or shorter height) image, up to 400 characters of text, one text link, and an image link, both going to the same landing page
Sample Thought Leadership Post*
Specifications: 1200×630 pixels image, up to 2,000 characters of text, one text link, and an image link, both going to the same landing page
Sample Employer of Choice Video
Created specifically to maximize visibility across our Social Media distribution network of over 308,000 veterinary professionals, our Video format is a blend of relevant images from you that reflect your positioning and culture, and supplemented by our library of high-quality images where necessary.
Specifications: 15-30 second video – 5 or 7 or 9 transitions and embedded text, up to 400 characters of text, one text link, and an image link, both going to the same landing page
How much
Tier 1 – USD$2,500 per month
- One Email inclusion
- Continuous Social Media sharing of your Video and Thought Leadership Post across our network of 308,000+ Social Media connections
Tier 2 – USD$4,500 per month
- Two email inclusions one week apart (one week on, one week off, one week on)
- Continuous Social Media sharing of your Video and Thought Leadership Post across our network of 308,000+ Social Media connections plus one week as the Featured Post pinned at the top of our Social Media Pages, Profiles and relevant regional Groups
Plus there’s a Bonus…for every concurrent Double Stack or Triple Stack Job Campaign that you run in conjunction with your Employer of Choice Job Campaign, we’ll apply 50% of each Job Campaign fee as a discount off the price of your Employer of Choice Campaign – for example, run 5 concurrent Double Stack Job Campaigns and you will save USD$1,100 off your Employer of Choice Campaign **
Please Contact Us to discuss how we can work closely with you to enhance your Employer of Choice positioning and engagement with veterinary professionals, and to maximize your return on Investment in your Brand and Message across all our channels.
* Thought Leadership Post copywriting is not included in our Employer of Choice Campaign fees. We believe that Thought Leadership Posts are best written by a member of your leadership team or prepared in-house by your company and published under their name. If you would like assistance with drafting a Thought Leadership Post we can introduce you to copywriters that specialize in writing in the veterinary space.
** A credit will be applied to the following Employer of Choice Job Campaign period.
About Veterinary Jobs Marketplace…
Our vet jobs Campaigns reach across the complete range of veterinary jobs – Veterinarian jobs, Associate Veterinarian jobs, Emergency Veterinarian jobs, Veterinary Technician jobs, Locum Relief Veterinarian jobs and many more. Browse by job type, state or city and click through to each Job Campaign for all the details plus each one has a quick video to help you drill down to the key elements in each veterinary job to help you decide on which ones to apply for.
Job Seekers can register and create daily or weekly Job Alerts to notify you when new career opportunities are posted. So, whether you are looking for veterinary jobs in Los Angeles, California or Seattle, Washington or Miami, Florida or New York City, New York and all points in between, you can find the best veterinary jobs for your next career step.
And for Veterinary Hospitals and Vet Clinics, you can find the best veterinary professionals – GP Veterinarians, Emergency Vets, Associate DVM’s, Vet Techs and Relief Vets and Techs – across the USA and Canada, and build your team – register as an Employer and post your Job Campaign today.
Looking farther afield? Then it’s time to explore Veterinary Jobs in the UK and Europe or our Veterinary Jobs in Australia, New Zealand and Asia.
